shy young Sheriff—while Mr. Nixon with his very dark eyes 
     that tend to stare, with his slicker circumlocution, has 
     resembled more the railway lawyer who signs leases that 
     are not in the interests of the folks in the little town.

          In fact, by counterattacking and by claiming for 
     himself, as he does in the TV debates, the same goals as 
     the Democrats have, Mr. Nixon may be helping his 
     opponent by blurring the Kennedy image, by confusing 
     what exactly it is that Mr. Kennedy wants to change.

          Mr. Kennedy is thus not handicapped by clear-cut 
     issues; he is visually a less well-defined image, and 
     appears more nonchalant. He seems less anxious to sell 
     himself than does Mr. Nixon. So far, then, Professor 
     McLuhan gives Mr. Kennedy the lead without